{"id":55101,"date":"2025-11-04T15:58:35","date_gmt":"2025-11-04T23:58:35","guid":{"rendered":"https:\/\/cbdev2.cloudbeds.com\/?page_id=55101"},"modified":"2025-11-25T16:19:05","modified_gmt":"2025-11-26T00:19:05","slug":"glosario","status":"publish","type":"page","link":"https:\/\/www.cloudbeds.com\/es\/recomendaciones-hotel-ia\/glosario\/","title":{"rendered":"Glosario"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1840\" height=\"500\" src=\"https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2025\/06\/AISR_hub_header_6.webp\" alt=\"\" class=\"wp-image-49264\" style=\"width:1000px;height:auto\" srcset=\"https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2025\/06\/AISR_hub_header_6.webp 1840w, https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2025\/06\/AISR_hub_header_6-768x209.webp 768w, https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2025\/06\/AISR_hub_header_6-1536x417.webp 1536w\" sizes=\"auto, (max-width: 1840px) 100vw, 1840px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group has-stix-two-text-font-family is-vertical is-layout-flex wp-container-core-group-is-layout-a491339b wp-block-group-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--60);margin-bottom:var(--wp--preset--spacing--60);padding-right:0;padding-left:0\">\n<h2 class=\"wp-block-heading has-3-x-large-font-size\" id=\"target1\">Hay muchos t\u00e9rminos nuevos en esta nueva era de descubrimiento de viajes. A continuaci\u00f3n, desglosamos algunos de los m\u00e1s importantes utilizados en el informe.<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-neutral-chalk-05-background-color has-background has-link-color has-stix-two-text-font-family wp-elements-c492b3167e1155da7853706811ea1fd2 is-vertical is-layout-flex wp-container-core-group-is-layout-6b63d08e wp-block-group-is-layout-flex\" style=\"border-radius:4px;margin-top:var(--wp--preset--spacing--70);margin-bottom:0;padding-top:var(--wp--preset--spacing--60);padding-right:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--60);padding-left:var(--wp--preset--spacing--60);font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.179), 16px);\">\n<h2 class=\"wp-block-heading has-neutral-coffee-05-color has-text-color has-link-color wp-elements-44a8441e4800c6c191dabc8335bd48e2\" style=\"font-size:clamp(20px, 1.25rem + ((1vw - 3.2px) * 1.071), 32px);\">T\u00e9rminos utilizados en el informe<\/h2>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-neutral-chalk-07-color has-alpha-channel-opacity has-neutral-chalk-07-background-color has-background is-style-wide\" style=\"margin-top:var(--wp--preset--spacing--60);margin-bottom:var(--wp--preset--spacing--60)\"\/>\n\n\n\n<div class=\"wp-block-group has-stix-two-text-font-family is-vertical is-layout-flex wp-container-core-group-is-layout-f1bc6721 wp-block-group-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--60);margin-bottom:var(--wp--preset--spacing--60)\">\n<h3 class=\"wp-block-heading has-x-medium-font-size\">IA ag\u00e9ntica<\/h3>\n\n\n\n<p>IA que va m\u00e1s all\u00e1 de dar respuestas para tomar acci\u00f3n (ej., reservar un hotel o planificar un viaje).&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-x-medium-font-size\">Posici\u00f3n promedio<\/h3>\n\n\n\n<p>La posici\u00f3n de clasificaci\u00f3n media en la que aparece un hotel cuando se incluye en respuestas generadas por IA.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-x-medium-font-size\">Rango promedio<\/h3>\n\n\n\n<p>La posici\u00f3n promedio en la que aparece un hotel en recomendaciones generadas por IA a trav\u00e9s de m\u00faltiples b\u00fasquedas.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-x-medium-font-size\">Cita<\/h3>\n\n\n\n<p>Un enlace (URL) que la IA incluye como fuente al recomendar hoteles.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-x-medium-font-size\">Tasa de detecci\u00f3n<\/h3>\n\n\n\n<p>Qu\u00e9 tan frecuentemente un hotel es detectado o mencionado por chatbots de IA en respuesta a consultas de usuarios.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-x-medium-font-size\">Huella digital<\/h3>\n\n\n\n<p>La presencia online general de un hotel a trav\u00e9s de sitios web, redes sociales, OTA, blogs, foros y plataformas de video.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-x-medium-font-size\">Dominio<\/h3>\n\n\n\n<p>La direcci\u00f3n principal del sitio web de donde proviene una cita URL.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-x-medium-font-size\">GEO (Optimizaci\u00f3n de motores generativos)<\/h3>\n\n\n\n<p>El proceso de mejorar la visibilidad en resultados generados por IA optimizando contenido y citas a trav\u00e9s de fuentes online confiables.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-x-medium-font-size\">Menci\u00f3n<\/h3>\n\n\n\n<p>Cada vez que una URL de cita aparece en una respuesta generada por IA. Una URL puede tener muchas menciones si aparece en m\u00faltiples resultados.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-x-medium-font-size\">SEO (Optimizaci\u00f3n de motores de b\u00fasqueda)<\/h3>\n\n\n\n<p>El proceso de optimizar contenido online para que clasifique m\u00e1s alto en motores de b\u00fasqueda tradicionales.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-x-medium-font-size\">Palabras clave de sentimiento<\/h3>\n\n\n\n<p>Palabras y frases comunes que dan forma al tono general de respuestas generadas por IA sobre una propiedad, influyendo en c\u00f3mo se percibe.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-x-medium-font-size\">Puntuaci\u00f3n de sentimiento<\/h3>\n\n\n\n<p>Calificaci\u00f3n num\u00e9rica (0\u2013100) que refleja el tono general del contenido generado por IA sobre la propiedad, basado en informaci\u00f3n online disponible.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-x-medium-font-size\">URL de fuente<\/h3>\n\n\n\n<p>La direcci\u00f3n web completa (enlace) de una p\u00e1gina de donde proviene informaci\u00f3n.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-x-medium-font-size\">Citas \u00fanicas<\/h3>\n\n\n\n<p>N\u00famero total de URL de fuentes distintas (como blogs, OTAs, foros) que mencionan un hotel.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-x-medium-font-size\">Puntuaci\u00f3n de visibilidad<\/h3>\n\n\n\n<p>Qu\u00e9 tan a menudo y qu\u00e9 tan alto aparece tu marca en resultados de b\u00fasqueda generados por IA. Combina tasa de detecci\u00f3n (frecuencia) y rango promedio (posici\u00f3n).<\/p>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-neutral-chalk-07-color has-alpha-channel-opacity has-neutral-chalk-07-background-color has-background is-style-wide\" style=\"margin-top:var(--wp--preset--spacing--60);margin-bottom:var(--wp--preset--spacing--60)\"\/>\n\n\n\n<div class=\"wp-block-cloudbeds-cta-block-blog-image bg-primary-blue-05 mx-auto flex flex-col sm:flex-row sm:items-stretch justify-between rounded-[4px] font-host py-0 pl-0 max-w-[748px]\"><div class=\"sm:min-h-[230px] w-full sm:min-h-full sm:h-auto sm:max-w-[330px] flex items-center justify-center text-center bg-neutral-coffee-05 text-sm mx-auto ml-0 overflow-hidden text-neutral-chalk-01\"><img decoding=\"async\" src=\"https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2025\/11\/img-ebook-cover-AI-recs-es.webp\" alt=\"\" class=\"w-full h-full object-cover\"\/><\/div><div class=\"m-6\"><h2 class=\"text-2xl font-light text-neutral-coffee-05 mb-3\">Descubre c\u00f3mo se relacionan estos t\u00e9rminos con las recomendaciones hoteleras de la IA.<\/h2><p class=\"text-base text-neutral-coffee-05 font-light\">Lorem ipsum tempus leo egestas vitae condimentum dictum ultrices accumsan.<\/p><div class=\"flex-shrink-0 mt-7\">\n<div class=\"flex w-full justify-start\">\n  \n    <a\n      href=\"#\"\n      class=\"cloudbeds-custom-button btn-rich-brown text-neutral-white px-4 py-2 rounded-md hover:bg-primary-blue-05 hover:text-neutral-coffee-05 inline-flex items-center gap-2 no-underline transition duration-300 ease-in-out hover:no-underline active:no-underline focus:no-underline modal-trigger content-trigger-button\"\n      target=\"_self\"\n      rel=\"\"\n            >\n            <span>Descarga el informe<\/span>\n      <svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"20\" fill=\"currentColor\" viewBox=\"0 0 256 256\"><path d=\"M200,64V168a8,8,0,0,1-16,0V83.31L69.66,197.66a8,8,0,0,1-11.32-11.32L172.69,72H88a8,8,0,0,1,0-16H192A8,8,0,0,1,200,64Z\"\/><\/svg>    <\/a>\n  <\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; &nbsp; Hay muchos t\u00e9rminos nuevos en esta nueva era de descubrimiento de viajes. A continuaci\u00f3n, desglosamos algunos de los m\u00e1s importantes utilizados en el informe. T\u00e9rminos utilizados en el informe IA ag\u00e9ntica IA que va m\u00e1s all\u00e1 de dar respuestas para tomar acci\u00f3n (ej., reservar un hotel o planificar un viaje).&nbsp; Posici\u00f3n promedio La [&hellip;]<\/p>\n","protected":false},"author":42,"featured_media":56510,"parent":55093,"menu_order":5,"comment_status":"closed","ping_status":"closed","template":"content-hub-page","meta":{"_acf_changed":true,"footnotes":""},"categories":[],"wf_page_folders":[11337],"class_list":["post-55101","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Glosario - Las recomendaciones hoteleras de la IA<\/title>\n<meta name=\"description\" content=\"Descubre los t\u00e9rminos clave utilizados en el informe de Cloudbeds \u00abLas se\u00f1ales detr\u00e1s de las recomendaciones de IA en los hoteles\u00bb.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cloudbeds.com\/es\/recomendaciones-hotel-ia\/glosario\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Glosario - 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