Park Motels & Cabins escapes legacy systems and doubles revenue with Cloudbeds & Think Simplicity

Built in 1965 along the Oregon coast, Park Motels & Cabins is a classic American roadside motel — pine-plank walls, drive-up rooms, standalone cabins with fire pits, and a charm that keeps guests coming back.

What began as a small, seven-room, mom-and-pop property has grown into a 15-room motel, with five standalone cabins spread across a forested, beach-adjacent property.

Park Motels & Cabins had the heart of hospitality right, but the systems behind it were stuck decades in the past.

Reservations were tracked manually, pricing changes were slow and inconsistent, housekeeping workflows lacked structure, phone systems failed unpredictably, and when something broke, repairs could take weeks — often followed by a $1,000 technician bill.

“If it takes half an hour to make a reservation,” says owner Clancy Fort, “that turns into a lot of money real fast.”

Labor was already the motel’s biggest expense. Every workaround quietly added cost, stress, and risk — limiting the team’s ability to grow without burning out.

Rather than stacking new tools on top of old problems, the owners made a clean break — rebuilding operations with systems designed specifically for independent hospitality.

Cloudbeds became the motel’s first modern PMS, centralizing reservations in one place, automating housekeeping workflows, enabling dynamic pricing, and delivering cloud-based reliability with seamless integrations.

To fix unreliable communication once and for all, they paired Cloudbeds with Think Simplicity, a fully managed, cloud-based communication service built exclusively for hospitality.

Together, Cloudbeds and Think Simplicity formed a single, connected operational backbone.

Despite a mix of analog and IP wiring across the property, implementation was fast and smooth. Think Simplicity was fully operational within three days, and the Cloudbeds integration worked immediately.

The biggest unlock came from automation. When a guest checks in, the room phone turns on automatically — and when they check out, it turns off just as seamlessly. What was once a manual, error-prone task disappeared overnight. 

“That’s a big deal,” says Clancy. “I don’t have to think about it anymore.” 

With no daily phone management and no missed steps to worry about, the system finally faded into the background.

With systems finally working together, the entire operation began moving faster—and smarter. 

Before, reservations could take up to 20 minutes, five full-time housekeepers were required to keep up, phones had to be managed manually, and telecom bills hovered around $1,000 per month. System failures were common, and the business relied heavily on a single “tech person” to keep everything running.

After Cloudbeds and Think Simplicity, the difference was immediate. Reservations dropped to just five minutes, housekeeping was streamlined to two full-time staff, and phones were automatically managed through check-in and check-out. Monthly telecom costs fell to around $400, systems became reliable, and staff no longer needed specialized technical help to do their jobs, they could operate confidently and independently.

Over time, those gains compounded. Revenue doubled through smarter pricing and operational efficiency, roughly $20,000 per year was saved through reduced labor and time waste, and costly $1,000 technician visits were eliminated altogether. 

Today, Park Motels & Cabins maintains a strong 4.3 rating across more than 5,000 reviews. As Clancy puts it, “We’re known as one of the cleanest hotels in town.”

For Park Motels & Cabins, the biggest win isn’t a feature — it’s trust.

When something goes wrong, support teams that understand hospitality step in quickly. The systems don’t demand attention. They don’t break momentum.

“Support takes over and gets it handled,” says Clancy.
“When the system runs reliably in the background, everything is easier.”