From data chaos to exponential growth: The Pandora Hotels story

Pandora Hotels is a group consisting of 12 charming and comfortable properties in picturesque settings across Spain, from Navarra to Costa Brava and Madrid. It provides unforgettable guest experiences built on a foundation of genuine care — for people and the planet. Guided by its parent group, Pandora Future holding company, the group operates with a sustainable management model focused on the circular economy and responsible environmental practices.

For Dahiana Peruchena, Head of Revenue Management, hospitality isn’t about following a rigid playbook. It’s about adaptation, personalization, and the courage to defy convention. This ambitious vision, however, was being held back by a common enemy: outdated, unreliable technology that created more problems than it solved.

Previously, Dahiana was trapped in a cycle of manual data extraction, spending hours every day downloading reports into custom-built Excel files just to get a clear picture of performance.

“We were using another system where the data wasn’t reliable,” Dahiana recalls. “The data extracted from one report and another didn’t match. It was very difficult to conduct analysis with any confidence.”

This data chaos didn’t just waste time; it stifled strategy. Dahiana knew she needed more than just a new Property Management System. She needed an intelligent platform that could liberate her from manual tasks and empower her entire team.

Dahiana’s choice wasn’t driven by a long list of features, but by two core principles that resonated with her own rebellious spirit.

First, she chose a platform with her people in mind. “I chose the system thinking about my reception team, not just myself,” she explains. “The person in front of the client needs agility and easy usability. With Cloudbeds, if they have to move a reservation, they can just drag it. If they have to check a price, it’s easy.” For Dahiana, empowering her team with an intuitive tool was non-negotiable.

Second, she sought a partner in growth, not a static product. When asked what attracted her to Cloudbeds, her answer was simple: “The flexibility for system growth… and the veracity of the data the system receives.” 

The need for trustworthy data was paramount. Just as important was finding a true partner. “Beyond the usability, what I value most is the growth of the tool in terms of paying attention and responding positively to all the improvements or needs that are proposed,” Dahiana states.

With Cloudbeds providing a reliable foundation, Dahiana was able to focus her expertise on what she does best: driving revenue. The results were staggering.

For one of the group’s first properties, meticulous management and clear data from Cloudbeds enabled them to achieve a stunning 26% increase of their total annual revenue goal within the first quarter of operations. This explosive start set the tone for the entire group.

More recently, another property, after being optimized with Dahiana’s strategies, saw its revenue grow 26% in a single quarter compared to the entire previous year.

This success is a testament to what’s possible when a hotelier’s ambition is freed from the constraints of bad technology. The time saved from fighting with broken systems is now channeled directly into strategy.

“For now, the time savings I value is in the speed of data extraction due to the fast and orderly download of data,” Dahiana says. “It gives me more analysis time available to implement strategies.”

As Pandora Hotels continues to expand its portfolio of 12 managed properties, Cloudbeds remains the intelligent engine powering its defiant, caring, and wildly successful approach to hospitality.