Booking Engine

The ‘love at first click’ booking engine.

Fewer steps. More bookings. Deliver a branded, embedded experience that keeps guests on your site with Cloudbeds Booking Engine, a smooth, mobile-first flow designed to maximize direct bookings.

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Your shortest path to more profit

Two steps to more direct bookings.

Own your first impression with a beautifully branded booking experience built for today’s traveler — mobile-first, two steps, any device. Guests book faster in their own language and currency, while you save up to 30% in OTA commissions every time.

Cloudbeds Booking engine on mobile device preview

A complete toolkit for conversion

Turn every visit into revenue. Rate checker, promo codes, seasonal packages, one-click upsells — smart tools that work together to help you grow direct bookings by 25% and maximize every transaction.

Analytics that help you grow

Forget vanity metrics. With built-in analytics, Google Tag Manager, and GA4 support, you’ll see what’s really driving bookings — and use those insights to lift conversions by up to 60%. Data doesn’t just sit there, it drives your growth.

Built in analytics preview GA4 integration

I wanted a one-stop shop. 54% of our revenue now comes from direct bookings.

Carlos GonzalezOwner of The Vaquero Motel

See how they’re crafting the perfect stay

Booking experience

Turn inspiration into reservations, instantly, with a lightning-fast, beautifully branded booking experience that works flawlessly on any device.

Mobile-first, lightning-fast, fully responsive design

Let your guests complete the reservation process from any device using a simple two-step booking process.

Embedded, branded booking on your site

Personalize your booking engine to match your website’s brand and design, and embed your booking engine into your site to ensure consistency with URLs and analytics tracking.

Individual booking links

A direct link from your offer to their booking. One click takes guests straight to the specific room or special rate you’re promoting. No extra steps, no lost sales.

Widgets and upsells

Don’t just take bookings, build better ones. From onsite rate checks to irresistible upsells, turn every moment of hesitation into a moment of “heck yes.”

Rate checker

Simplify the rate comparison process with a smart rate checker widget that works without leaving your website.

Promotions and packages

Go beyond standard rates and design irresistible seasonal packages, targeted promo codes, and special offers that attract the right guests at the right price, any time of year.

One-click upsells and add-ons

Turn every booking into a bigger opportunity. Effortlessly offer one-click upsells and add-ons, from room upgrades to local experiences.

Group booking engine

Powerful flexibility across property types. Let guests search room availability across all of your hotel portfolio or different properties to find the best hotel for their needs.

Payments and security

Process every payment with total peace of mind, knowing our rock-solid security protects your guests, your reputation, and your revenue.

Secure, PCI-compliant payment processing

Cloudbeds Payments is fully compliant with PCI DSS (Payment Card Industry Data Security Standard) and follows the Strong Customer Authentication (SCA) guidelines. Process payments confidently, knowing your guests’ sensitive data is always protected.

Fully mobile-optimized payments

Give your guests a smooth and hassle-free booking process, no matter where they’re booking from.

Person with credit card and mobile device

Analytics and tracking

Connect your tools in a few clicks — no code — and watch your guest data tell its story. It’s the end of guesswork and the beginning of growth.

Built-in analytics dashboard

Keep track of your online bookings with robust reports, statistics, and advanced tracking in one built-in dashboard.

Google Tag Manager integration (no coding required)

Install, store, and manage marketing tags without modifying your website’s code.

Google Analytics and Facebook Pixel connections

Track and generate reports on every prospective guest that passes through your booking engine.

Seamless integration with marketing tools for full-funnel tracking

Pull guest data and track conversions to understand the full guest journey.

Cloudbeds Digital Marketing feature preview

A booking experience worthy of your brand

Ensure the first interaction with your brand is as smooth, simple, and personal as your hospitality.

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Real stories. Real results

“Cloudbeds is so simple and really helped me understand some of the more difficult concepts, develop strategies, and better train staff members to deliver memorable experiences to guests.”

Bernardo Thierstein

General Manager at The ZERO Box Lodge Porto

“With Cloudbeds I have a system that’s both easy to use and robust, helping me provide an exceptional and safe experience for my guests.”

Annie Coe

Owner of The Cabot Lodge

“Everything is smoother with Cloudbeds. Our channel manager, PMS and Booking Engine are fully integrated.”

Victor Menor

Operations Manager at Flor Parks Hotel

Guide

Own your booking experience with an integrated booking engine

Your website can be your #1 revenue source. Get the free guide to learn how to flip the switch.

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Resources to help you build what’s next

See all resources

Aricle14 ways to attract more direct bookings for your hotel

Article12 hotel eCommerce strategies for selling more rooms online

ArticleWhat is a hotel reservation system and why is it important?

FAQs

What is booking engine software in the hotel industry?

A booking engine (also known as an IBE or Internet Booking Engine) is an all-in-one software app used by hoteliers to streamline the way they capture direct reservations anywhere a guest might be online. Typically integrated into a hotel’s website and social channels, its primary function is to collect reservation and credit card information from guests and automate the flow of that data into your PMS, channel manager, or CRS — helping you optimize operations, prevent double bookings, and protect your profitability.

Think of your hotel booking system as a bridge between potential guests and your property, offering a seamless experience without relying on third-party providers like OTAs, GDSs, or online marketplaces.

How do modern booking engine systems work?

A modern booking engine gives guests user-friendly, real-time availability across all room types, secure payment processing, instant confirmations, and even mobile-friendly check-in options to reduce friction. You can tailor it to your brand, support international travelers with multi-language and currency tools, and surface add-ons or upsells that boost revenue. And when paired with dynamic pricing, you can present smarter, more competitive rates that help you capture more direct bookings without the guesswork.

Today’s systems work as part of an all-in-one tech stack, where the engine automatically collects and sends reservation details, guest data, and payments to your PMS, channel manager, payment gateway, and other key providers—all working together to streamline workflows without added manual effort.

What counts as a commission-free booking?

A commission-free booking is any reservation made directly through your reservation system, where no additional commission fees are charged to the hotel to secure a booking. This means that when guests reserve a room, you don’t have to pay a percentage of the booking cost to a third party, such as travel agents, OTAs, or other external booking sites, which can range anywhere from 15-30%.

What data is included in hotel booking engine reports?

An integrated booking engine pulls centralized data from your PMS and channel manager, giving you clear, actionable reporting. You’ll see booking trends, top-performing room types, conversion rates, average length of stay, and guest preferences — all designed to help you optimize decisions and stay ahead of demand without the guesswork.

How can I include upsells and add-ons on my booking engine?

Your booking engine can easily surface upsells — in-house or from trusted providers — that elevate the guest experience and grow your direct revenue. Depending on your property type (hotel, B&B, hostel, or vacation rental), you can promote enhancements like bike rentals, city tours, wine tastings, or upgrades. Guests simply add them at the point of booking and pay using their preferred method, while you automate the delivery and streamline the entire process.

How does an online booking engine help increase occupancy for independent hotels?

An online booking engine gives independent hotels something they’ve long deserved: complete control over the user experience and the freedom to design a distribution strategy that works for them and their revenue management, not for online travel agencies. By showcasing real-time availability, transparent cancellation policies, and brand-first booking flows, you eliminate the friction that causes travelers to bail before confirming a stay.

It also strengthens your guest relationship from the very first click. Whether travelers discover you through metasearch, social media, or your own website, they’re guided into a direct booking experience where the trust, data, and dialogue stay with you — not with intermediaries. That direct connection pays off in higher occupancy, stronger loyalty, and healthier revenue.

Behind the scenes, automation keeps your systems in sync, reducing manual tasks and freeing your front-desk team from the chaos of reconciling third-party bookings. With clearer room types, personalized upsells, and seamless integrations with your property management system and channel manager, your booking engine becomes more than a tool — it becomes the heartbeat of your direct revenue strategy.